Reprint Rights Scams And Shams

Many reprint rights packages you can buy are totally worthless. Here's how not to get ripped-off, and how to profit from reprint rights products

Willie Crawford

The Internet marketing landscape is littered with the
 profitless websites of those buying worthless reprint
 rights packages! They buy these rights, put up a
 website, and scratch their heads in bewilderment when
 the sales don't come rolling in.
 
 Yes, you can make a lot of money with reprint rights.
 I've earned a small fortune with them.
 
 However, you have to know what you're doing. It's not as
 easy as the ads lead you to believe. Most of those I
 consult with who've purchased reprint rights products
 haven't had much success with them?? At least not until
 I show them what they're doing wrong.
 
 The problem is that most of the people in Internet
 marketing most-likely to buy reprint rights DON'T know
 how to market the products. Most of the old-timers have their
 own products that they are promoting. So they ignore
 reprint rights. Therefore, most of the reprint rights
 products are purchased by beginners and intermediate
 marketers... who have trouble selling these products.
 
 They are told that it's as easy as just plugging in
 your Paypal or other payment link and collecting the
 cash. It's NOT.
 
 Most newbies buy reprint rights for the wrong reason.
 They see a huge package with a product list so long that
 they never even finish reading the description before they
 whip out their credit cards. The sheer size of the package
 overwhelms them, beating them into pressing that order
 button.
 
 When considering buying reprint rights, you need to look
 VERY closely at what's in the package. How old is the
 information? How many others are selling it to your market?
 Are these same products being sold dirt cheap on Ebay
 or even being given away?
 
 Many of the reprint rights products I see advertised are
 also 'flawed,' and that why I call them "scams or shams."
 Many of these products are being offered as reprint rights
 BECAUSE they no longer sell as stand-alone products. It's
 a way for the product creator to breathe new life into a
 dying product.
 
 Many of these products were created just to offer TO
 those looking for reprint rights products, and to produce
 backend sales. They come with cookie cutter websites,
 and copy so poor that your visitors will laugh at you if
 you use it. If you just use those products/websites as-is,
 you'll have a very difficult time making a profit.
 
 It's not entirely impossible to profit from these
 products, but you often need to repackage them and
 bundle them with other products. A perfect example of
 how I did this can be seen at: http://WriteACookbook.com
 Most of the bonuses I offer from that site were GIVEN
 to me with reprint rights. I combined them with an
 existing product, tripled the price, and more than
 DOUBLED my sales!
 
 Some of the products offered as bonuses from the site
 above are also sold as stand-alone products. In every
 case, I revised the poorly-written sales pages.
 
 Provided the product contains current and accurate
 information, you can sometimes get some very good products
 in reprints rights packages. I'll show you how to sell
 these products in a second.
 
 Please don't think I'm completely down on reprint rights
 products. I've conducted several tele-seminars on how to
 profit from them. The recordings from one of these
 tele-seminars is available at my website at:
 http://amazingprofitsbuyingandsellingreprintrights.com/
 I teach people how-to profit from reprint rights!
 
 When you buy a reprint rights product take the time to
 actually look through the product, and verify the accuracy
 of the information it contains. Otherwise, you may be
 selling out-dated and inaccurate information. In that case
 you should sense a personal ethical dilemma. If you're
 putting your name on it, you should care that your
 customers are getting good information.
 
 Bad information that gets passed "from generation to
 generation" dooms a lot of online businesses.
 
 Now, when trying to market reprint rights products, most
 newbies face two problems:
 
 1) They have no traffic.
 
 2) The poorly written site doesn't convert.
 
 
 The traffic problem is fairly easy to solve quickly and
 inexpensively. The thing I advise most clients to do
 is:
 
 1) Use pay-per-click search engines.
 
 2) Write lots of articles with the resource boxes
 pointing back to your target website.
 
 I cover how I implement this 2-pronger strategy in another
 one of my articles called "Amazing Secrets of A Traffic
 Generation Master." You can read that article at:
 http://williecrawford.com/traffic-generation-master.html
 In that article, I also show how blogging can generate a LOT
 of traffic in a short timeframe.
 
 Another strategy for effortlessly marketing products
 your have reprint rights to is to set them up on
 Clickbank, and allow Clickbank affiliates to sell them
 for you. If you have the right, you want to modify
 the product, and create a unique product/package if you
 are going to do this. Always confirm this doesn't
 violate your resale rights agreement.
 
 You essentially want to create a NEW product from the
 old one if you're going to use the Clickbank strategy.
 Even if others are selling the same or similar product,
 and read the Clickbank strategy here, you have nothing
 to worry about. 99.99% who read this won't implement
 it. They will have just read an absolutely brilliant
 idea, and then they will continue searching for a
 non-existent easier way :-)
 
 The other major problem you may face is that the sales copy,
 or website, provided with the reprint rights is extremely
 poorly written. Here you either need to revise it yourself
 or hire someone to revise it for you. It may only need a
 little work. In rare cases, you may even get a salespage that
 will make you sales. This is something you need to test.
 
 Read through the salespage provided first and ask yourself
 if you'd buy the product from that page. If not, you need
 to revise it. If you??re not a copywriter, you need to learn this
 skill. I mastered it through Yanik Silver??s home-study course
 that you??ll find at: http://www.ultimateonlinecopymanual.com
 Yanik was selling very expensive medical equipment to doctors
 as a teenage - via mail order - so Yanik understands copywriting!
 His home-study course is very comprehensive.
 
 The bottom line is that when you buy one of these reprint
 rights packages, it will rarely be ready to go. You
 will often need to refine the product. Then you will need
 to do a lot of promoting, just like with any other
 product. Buy these packages with this understanding. If
 you buy them with any other expectation, you're setting
 yourself up to be scammed.

Willie Crawford consults with some of the most successful
direct marketers on the Internet. Grab a copy of the
somewhat controversial ebook that he considers required
reading for all his clients at: http://WhyJerksWin.com